Brazilian Digital Insurers Use LGPD for Data Protection

Regulated by laws and norms, Insurtechs perform rigorous data protection in all stages of the insurance contracting process. In Brazil, all companies that handle customer data are governed by the LGPD since 2018, regardless of whether the data is physical or digital. This means that digital companies must commit to protecting their customers’ data, under the risk of sanctions.

For Insurtechs like Loovi, startups that work with technology to simplify the insurance sector, the LGPD is directly linked to the guidelines and norms of the SUSEP, and the data treated by consumers of digital insurance is rigorously protected.